Deals to support you and your properties in Q4
We want to make sure we’re offering you the right tools and support to help you and your properties recover. That’s why we're launching new deals in Q4 designed to strengthen your technology foundation, optimise your supply and boost your properties’ performance.
We’ve seen an increase in domestic bookings in the past month as travellers look for properties a few hours away from where they live. We’ve also seen an increase in traveller’s intention to travel, with 42% of people saying they plan to travel in the next three months*. With this in mind, we want to make sure that properties are able to capture this demand.
After making sure your properties are open and bookable, the next step is to maximise their performance by adapting their offer to changing traveller needs. Adding flexible policies will make your properties more attractive to guests who want flexibility in this ever-changing time.
Guests are also booking their stays much more last-minute , with the majority of bookings now coming in three days before check-in. This is an opportunity for properties to offer targeted Last-Minute deals to attract these guests. And keeping in mind that 80% of bookers are using a mobile device to research their trip, adding a Mobile Rate is a good way to target guests booking on the go.
How the Connectivity Partner Programme can help you
From 1 October, we’re launching the Supply Commercial Incentive Deal that will focus on increasing the number of open and bookable properties available on our platform. The deal will run for three months and give you the opportunity to earn up to 150 points in our programme. To take part in this deal, you’ll need to opt in before 15 October.
During the first week of October, you’ll also be able to join the Partner Programme’s last Property Performance Deal of 2020. The Q4 deal will last until 31 December and you’ll have the chance to earn up to 300 points by opting in directly via the Portal. We’ve selected products that’ll support properties’ recovery and also kept in mind travellers’ need for flexibility, shortened booking window and focus on health and safety measures.
The Product Deal is still running until 30 November. It’ll help strengthen your technology foundation by working on implementing selected APIs. We’ll award extra points to partners in addition to the bonus points that are given for first-time product implementation.
*Research commissioned by Booking.com and independently conducted among a sample of adults who have taken a trip in the last 12 months. In total 3,509 respondents were polled including 609 from Germany, 677 from France, 723 from Great Britain, 750 from Italy and 750 from the US. Respondents completed an online survey between 25 June and 30 June 2020.
- Make sure your properties are open and bookable to make the most of demand
- Set up a variety of rates to reassure guests on health and safety measures and capture domestic demand
- Join our Supply Commercial Incentive Deal, Property Performance Deal and Product Deal to earn points and help your properties.